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According to WWD, Chopard will be taking up a 1,500-square-foot store, while Valentino's will measure in at around 2,000 square feet, and both should be opening in the Fall of 2016. Debora Overholt, senior retail director at Swire, the company that's developing Brickell City Centre, says that there will be about 140 doors within the mall, plus about 70,000 square feet of food and beverage.
Originally, all retail components were being handled by Whitman Family Development (which founded Bal Harbour Shops), however few months ago, Simon Properties signed onto the project, which signaled that Brickell City Centre would carry a mix of luxury and premium tenants.
WWD reports that the luxury retailers (like Chopard and Valentino) will be located on the first level of the project which is street-accessible. The second and third levels are reserved for "premium tenants similar to Michael Kors, contemporary brands and fast-fashion brands." Luxury will account for 25 percent of the gross leasable space, while the contemporary, premium, and fast fashion brands will account for 50 percent. Within that space, there will be about five to ten Latin designers, due to demand.
"We've had a really interesting demand for emerging brands focused on the Latin American markets," Overholt said to WWD. "We'll have almost a whole separate category, new to the U.S. and to Southern Florida. We think these designers will be a really strong niche for us. Some of the designers may have some representation at Neiman Marcus, but now they're seeing enough demand to roll out in the U.S."